Benefits of a Strategic Marketing Plan

Benefits of a Strategic Marketing Plan

There is no excuse to be operating without a Marketing Strategy; in fact it is necessary for survival in increasingly competitive markets, with thousands of new entrants each month! The good news is that compared to a decade ago, we have increasing numbers of tools available to us to communicate to our market/s. It is no longer necessary to have a Marketing budget costing tens of thousands, instead the internet now means that connecting with…

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