Why does a Trademark matter?

Why does a Trademark matter?

Trademarks are like birthmarks! Why does a Trademark matter? It’s been a rough week for Apple, who on top of seeing their shares plummet has lost a trademark fight in China, meaning a firm which sells handbags and other leather goods can continue to use the name “IPHONE”.  The decision was handed down by the Beijing Municipal High People’s Court in favour of Xintong Tiandi Technology, who are trademarked “IPHONE” for their leather products in…

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